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“It Girl” and Chanel’s latest face, Blake Lively attended the Cinema Con Awards in Las Vegas wearing a red hot Marchesa dress from the label’s Fall 2011 Collection. The embroidered red silk organza illusion cap sleeve dress featured a tulle ruffle skirt and a revealing back. The dress, like its wearer, was fun, super-flirty, and sexy without revealing too much. Lively, who picked up the ‘Breakthrough Performer of the Year’ award, worked the uber-short dress with a ton of sass, by pairing it with retro Brian Atwood ‘Helena’ platform pumps and a couple of bedazzled bangles from Lorraine Schwartz . The Gossip Girl actress kept the focus on her dress by opting for a semi-messy updo and minimal makeup.
Lively, who has become a huge force in the fashion world as of late, which includes getting first dibs on fashion’s most coveted items, is the first celebrity to don a dress from Marchesa’s Fall 2011 Collection. However, this is not the first time Lively, who is a huge Marchesa fan, has worn one of the label’s artistic pieces. The fashion-forward actress, who is always showing off stunning ensembles from top designers, is more often than not caught wearing a Marchesa frock. Who could blame her?
For Marchesa’s Fall 2011 Collection, beauties, Georgina Chapman and Keren Craig, took on one of literature’s most influential fashion figures: Great Expectation’s Miss Havisham-of course. At the show, Chapman told reporters that their muse came about after watching Davide Lean’s Great Expectations on TV. “I love the decaying opulence. We just thought, it’s so Marchesa,” said Chapman. And opulence it was, as the duo embraced intricate lace motifs, like the one seen on Lively above, crystal embroidered floral patterns and voluminous shapes. The decay, was less present, yet visible in some of the details, such as on the deconstructed dresses and slightly destroyed tulle.
For more information on Marchesa: http://marchesa.com/
New York based design-duo, Sophie Buhai and Lisa Mayock are the cool kids in fashion town. Their fashion-forward line,Vena Cava, is as quirky as it is charming, and has already amassed a global cult following, including popular celebrities, Blake Lively, Natalie Portman, and Kristin Bell-just to name a few.
Today, Mayock and Buhai launch Vena Cava’s first-ever e-commerce site, and true to their label, the site is as edgy and fun as the designers themselves. Filled with collages and colorful backdrops, the site is both aesthetically charming and functional.
The duo told WWD that they worked closely with the site designer to ensure they achieved the desired aesthetic and overall look of the site. “All of us did a lot of independent research in order to figure out what we loved and didn’t love about other Web sites, and what we could do to give ours the handmade, not-too-slick feel that our collection is known for,” Mayock said.
The site stocks both Vena Cava’s main collection as well as Viva Vena, the label’s younger and more casual sibling line. The e-commerce shop is also stocked with pieces from the Spring 2011 collection.
Of note, a “Vibes” tab where friends of Buhai and Mayock will model clothing from the current collection. The site also includes a virtual “Garage Sale” section, which features trinkets and one-of-a-kind objects.
"Originally, we wanted to have a real garage sale but we were lazy, so last summer we decided to have an online one instead. It was essentially our own curated eBay. It ended up being such a strong branding tool — and so fun collecting so many treasures — that we thought it should be a permanent feature on our e-commerce site, " Buhai commented on the Garage Sale function.
To shop and browse Vena Cava’s E-commerce shop: http://www.venacava.com/